WSC Sports and OneFootball partner to enhance the digital football fan experience

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WSC Sports have this week announced that OneFootball, the world’s largest football media company, will be using WSC’s artificial intelligence (AI)-driven sports video technology to enhance its short-form video content across its various platforms.

With the addition of WSC Sports’ AI and automation tools, OneFootball will be able to develop personalised, localised and unique content for its 85 million monthly active users whilst scaling video content creation and optimising time and resources.

The partnership will provide fans with innovative live, near-live, and post-game video content, with OneFootball incorporating WSC Sports’ automated technology across its OTT offering on its Website, App, OneFootball Player and Social Media.

Both parties will also collaborate going forward on further differentiating and enriching the OneFootball experience with short-form video content across its multitude of touchpoints with football fans.

Nick von Doetinchem – VP OTT Streaming & Media Rights at OneFootball:

“With this partnership we are redefining what fans should expect from their digital football experience, using innovation to create unique short-form content and bring them closer to the action.”

“We are thrilled to be working with such a forward-looking brand that is as passionate as we are about reimagining the fan experience. We are excited about the roadmap ahead of us that caters to the changing consumption habits of a new generation of football fans.”

Itai Epstein – Head of Business Development, Central Eastern Europe, Russia & China, WSC Sports:

“OneFootball and WSC Sports are both focused on creating tools and technologies that can take fan experiences to the next level, making them as personalized and customizable as possible. We are excited about the prospect of a long-term relationship to create tools that engage fans even more.”

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Isabella Mossin awarded Ninja A-League Women Referee of the Year

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Image credit: Football NSW

The youngest recipient since its inception, Mossin will officially receive the award after leading the Ninja A-League Grand Final 2026 on Saturday.

 

A rapid rise

After debuting in 2023, Mossin has quickly proved quality, composure and confidence as a referee in the Ninja A-League.

As a result of the achievement, Mossin will be the appointed referee for this weekend’s Grand Final between Melbourne City FC and Wellington Phoenix.

After beginning in the North West Sydney Football Association, Mossin then honed her craft with the Football NSW Referee Academy, a journey with foundations truly embedded in youth development and grassroots football.

Thus, Mossin is not just am individual success story, but a symbol of what institutional investment and opportunities can do for young women looking for a pathway to the game.

 

Celebrating success

The plaudits, unsurprisngly, are arriving from across Australia’s football landscape, with many emphasising the incredible standards set by Mossin since her debut just three years ago.

“This award is testament to Isabella’s hard work and dedication to refereeing, and a great reflection of the next generation of referees coming through the system in Australia,” said A-Leagues CEO, Steve Rosich.

“At just 25 years of age, she has consistently demonstrated composure, leadership, strong decision-making and the ability to perform under pressure in some of the biggest matches in the competition,” highlighted Football Australia Head of Referees, Jon Moss.

“Having someone refereeing their first Ninja A-league Women’s Grand Final at the age of 25 years should inspire all girls and young women referees (and potential referees) and show them that age is not a barrier to talent being recognised within Football Australia refereeing,” said Chair of Football Australia Referee Committee, David Elleray.

Given Mossin’s reputation and experience already at the top level of women’s football in Australia, there is no doubt that she will rise to the occasion this Saturday.

Football Pro Directory Launches as Australia’s New Digital Hub for the Football Industry

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Image Credit: One-Nil Media

As Australian football continues to expand across grassroots, NPL and professional levels, a new platform is aiming to connect the entire ecosystem in one central place.

Football Pro Directory has officially launched as a dedicated online hub designed to bring together clubs, governing bodies, suppliers, service providers and industry professionals from across the Australian football landscape.

Part of the One-Nil Media family, the platform has been built to simplify how football organisations discover trusted partners, access resources and grow meaningful industry connections.

At a time when clubs are navigating increasing operational demands both on and off the pitch, Football Pro Directory provides a streamlined destination for organisations seeking support across areas such as coaching, technology, media, sponsorship, infrastructure, equipment, medical services and fan engagement.

The platform also offers businesses and organisations the opportunity to elevate their visibility within the football industry through premium listings, tailored campaigns and feature-driven storytelling designed to connect directly with decision-makers across the game.

From grassroots clubs searching for operational support to professional organisations looking for specialist services, Football Pro Directory has been positioned as a practical tool built specifically for the realities of modern football administration.

Backed by Soccerscene’s established football media network, the directory combines industry exposure with educational resources and business opportunities, helping organisations strengthen their presence within Australia’s rapidly evolving football ecosystem.

The platform features categories spanning football clubs, professional services, football technology, media and marketing, photography, medical providers and equipment suppliers, alongside resources focused on grants, facilities, coaching, sponsorship and industry innovation.

As football increasingly embraces digital transformation and interconnected industry networks, Football Pro Directory arrives as a platform designed to make collaboration, visibility and growth more accessible across every level of the game.

To explore the platform or list your organisation, visit Football Pro Directory.

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