Adelaide United and AMES Collaborate to Foster Social Inclusion

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Image credit: Adelaide United

Adelaide United is excited to team up with AMES Australia to help newly arrived communities across South Australia feel at home. Through football, youth programs, and community initiatives, this agreement aims to support settlement, connection, and integration in meaningful ways.

A Strategic Partnership for Community Impact

Through this strategic collaboration, Adelaide United and AMES will roll out a variety of programs across the 2025/26 A-League Men’s and Women’s seasons. Fans can look forward to multicultural matchdays during Harmony Week, pre-match citizenship ceremonies, junior development clinics, youth engagement events, and volunteer opportunities, all aimed at fostering social inclusion, cultural understanding, and a stronger sense of community.

This partnership is built on a shared mission to empower people and communities through sport. A major focus will be on female-focused football programs that encourage participation, leadership, and confidence among girls and young women from diverse backgrounds.

These initiatives will also include AMES’ ‘Sport for Respect’ program, using football to promote respect, prevent domestic and gender-based violence, and highlight positive role models within the community.

CEO of Adelaide United, Nathan Kosmina, said the joint initiative reflects the Club’s commitment to inclusion and strengthening ties within the community.

“Our purpose extends far beyond the pitch. This partnership with AMES is a natural extension of our values of inclusion, respect, and empowerment. By using football as a vehicle for social connection and opportunity, we’re proud to play a role helping newly arrived communities feel welcome and supported as they begin their new lives in South Australia,” he said via Club Statement.

AMES CEO, Catherine Scarth, welcomed the partnership emphasising how it can help migrants and refugees achieve lasting settlement and build a strong sense of belonging.

“Football is the world game, and it has the power to bring diverse communities and people together. We value our partnership with Adelaide United because of the opportunities it presents for our clients and the communities we work with in terms of access to sport, community engagement, education and employment,” she said via press release.

Conclusion

Under the arrangement, Adelaide United will open up its Club facilities for AMES-led programs, including youth workshops, community gatherings, and joint planning sessions creating a professional and welcoming space for everyone involved.

Adelaide United and AMES are excited to grow a lasting alliance that harnesses the power of football to promote inclusion, empower communities, and drive positive social change.

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Victory unites with Roasting Warehouse in culture-led partnership

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The Melbourne-based anf family-owned business will join the Victory family, uniting two institutions which represent the city’s culture and identity.

A partnership with local roots

As the newest partner of Melbourne Victory, Roasting Warehouse joins forces with a vital part of the city’s sporting landscape.

The club’s Managing Director, Caroline Carnegie, outlined why the partnership bears so much value to both parties.

“We are excited to collaborate with Roasting Warehouse, a community-oriented destination for high-quality coffee, proud of its foundations in Melbourne,” said Carnegie via official media release.

“Football and coffee sit at the epicentre of Melbourne’s culture. The two go hand-in-hand, consistently at the centre of the conversation that stirs Melburnians, which is no different to the conversation sport and Melbourne Victory stir in the State.”

Indeed, this is a partnership which combines the identity, passions and culture of an entire city, therefore giving it the foundations required for long-term, mutual success.

Representing the best of Melbourne

Both Victory and Roasting Warehouse are hugely successful in their respective industries. They are institutions with community-oriented philosphies, who pride themselves on craft and quality.

“We’re incredibly proud to partner with Melbourne Victory, a club that represents the heart, passion, and ambition of Melbourne,” revealed Roasting Warehouse Head of Brand, Alexander Paraskevopoulos.

“As a Melbourne-founded, family-run business, supporting a team that means so much to the local community feels very natural for us.”

Furthermore, through their high-quality blends, Roasting Warehouse will look to prepare Victory’s players and staff for high performances on the pitch as the seasons nears completion.

But this is about far more than just fueling athletes.

This is a partnership which embodies and unites two of Melbourne’s greatest strengths and cultural markers – a connection forged from the city’s very own DNA.

 

For more information about Roasting Warehouse, click here.

Marie-Louise Eta makes history as new Union Berlin head coach

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Image credit: FC Union Berlin

In an historic appointment, Eta will take over as head coach of Union Berlin until the end of the season.

History in the making

Previously the first female assistant coach in Bundesliga history with Union Berlin, Eta will now take the reigns of the men’s first team on an interim basis.

Currently, the club sit in 11th place in the Bundesliga table, but with only two wins so far in 2026, relegation appears an all-too-real prospect, and one which the club is desperate to avoid.

“Given the points gap in the lower half of the table, our place in the Bundesliga is not yet secure,” said Eta via official media release.

‘I am delighted that the club has entrusted me with this challenging task. One of Union’s strengths has always been, and remains, the ability to pull together in such situations.”

Eta will begin as Union’s new head coach with immediate effect, and will be in the dugout for the club’s matchup against Wolfsburg this weekend.

 

A step into an equal future

Eta’s appointment signals a major step towards a more level playing field in the football landscape.

Furthermore, Eta joins other coaches including Sabrinna Wittmann, Hannah Dingley and Corinne Diacre who, in recent years, have blazed a trail for female coaches to step into the men’s game.

Wittmann currently manages FC Ingolstadt in Germany’s third division, and was the first female head coach in Germany’s top three divisions.

In 2023, Dingley became caretaker manager of Forest Green Rovers, and thus the first woman to lead a men’s professional team in England.

Diacre, now head coach of France’s women’s national team, managed Ligue 2’s Clerment Foot between 2014 and 2017.

 

Final thoughts

The impact therefore, is that Eta’s appointment will show future generations of aspiring female coaches that men’s football is an equally viable and possible pathway as the women’s game.

The time is now to level the playing field.

And while it may be a short-term role, its effect on attitudes towards equality and fair opportunities in the game will hopefully resonate long after the season ends.

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