Perth Glory building new foundations with La Vida Homes

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Image credit: La Vida Homes official website

Perth Glory proudly confirms La Vida Homes, a renowned home-building company based in Western Australia, as the club’s principal partner.

As per the partnership agreement, the La Vida Homes logo will appear on the front of the A-Leagues Men’s home and away shirts for the remainder of the ongoing season and the subsequent three A-League seasons.

The collaboration also encompasses substantial branding, advertising, signage, and activation possibilities, along with featuring the company’s logo on the A-League Men’s training apparel for the upcoming three seasons.

As a trailblazing, inventive and socially-aware presence in the home-building sector, La Vida Homes has recently extended its operations into South Australia, further building on its continuous growth and achievements in WA.

Perth Glory CEO Anthony Radich expresses his delight in the club’s collaboration with a company that not only proudly represents Western Australia but is also owned and managed by devoted, long-time supporters of Perth Glory.

“This is a hugely exciting partnership for everyone involved, and we are thrilled to welcome La Vida Homes to the Perth Glory family,” he said via Glory press release.

“This partnership aligns perfectly with our stated commitment to reconnecting with the local WA community on a number of levels.

“La Vida Homes is an extremely well-regarded building company that holds a deep affinity for the club and we look forward to working closely with them to develop this relationship and help grow our club together in the coming years.”

Founder and Managing Director of La Vida Homes, Mark Di Masi, reiterated those sentiments.

“I couldn’t be prouder to announce that La Vida Homes will be a Principal Partner of Perth Glory Football Club for the next three years,” he added via media release.

“My family and I are long-time fans of the club and as I’m sure any passionate football supporter would agree, being able to get behind your team like this is quite simply the stuff of soccer dreams.

“We are an agile team at La Vida who aren’t afraid to do things differently, giving those around us a shake-up, much like Perth Glory.

“We’re all about helping West Australians make their mark on the world and that’s precisely why we’re here; to help this remarkable football club be the best they can be, both on and off the park.”

Mark Di Masi has managed the construction of 20,000 homes throughout his distinguished career and acknowledging the need to depart from the traditional building industry model and innovate, La Vida Homes was established to create something exceptional.

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Victory unites with Roasting Warehouse in culture-led partnership

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Image credit: Melbourne Victory

The Melbourne-based anf family-owned business will join the Victory family, uniting two institutions which represent the city’s culture and identity.

A partnership with local roots

As the newest partner of Melbourne Victory, Roasting Warehouse joins forces with a vital part of the city’s sporting landscape.

The club’s Managing Director, Caroline Carnegie, outlined why the partnership bears so much value to both parties.

“We are excited to collaborate with Roasting Warehouse, a community-oriented destination for high-quality coffee, proud of its foundations in Melbourne,” said Carnegie via official media release.

“Football and coffee sit at the epicentre of Melbourne’s culture. The two go hand-in-hand, consistently at the centre of the conversation that stirs Melburnians, which is no different to the conversation sport and Melbourne Victory stir in the State.”

Indeed, this is a partnership which combines the identity, passions and culture of an entire city, therefore giving it the foundations required for long-term, mutual success.

Representing the best of Melbourne

Both Victory and Roasting Warehouse are hugely successful in their respective industries. They are institutions with community-oriented philosphies, who pride themselves on craft and quality.

“We’re incredibly proud to partner with Melbourne Victory, a club that represents the heart, passion, and ambition of Melbourne,” revealed Roasting Warehouse Head of Brand, Alexander Paraskevopoulos.

“As a Melbourne-founded, family-run business, supporting a team that means so much to the local community feels very natural for us.”

Furthermore, through their high-quality blends, Roasting Warehouse will look to prepare Victory’s players and staff for high performances on the pitch as the seasons nears completion.

But this is about far more than just fueling athletes.

This is a partnership which embodies and unites two of Melbourne’s greatest strengths and cultural markers – a connection forged from the city’s very own DNA.

 

For more information about Roasting Warehouse, click here.

Marie-Louise Eta makes history as new Union Berlin head coach

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Image credit: FC Union Berlin

In an historic appointment, Eta will take over as head coach of Union Berlin until the end of the season.

History in the making

Previously the first female assistant coach in Bundesliga history with Union Berlin, Eta will now take the reigns of the men’s first team on an interim basis.

Currently, the club sit in 11th place in the Bundesliga table, but with only two wins so far in 2026, relegation appears an all-too-real prospect, and one which the club is desperate to avoid.

“Given the points gap in the lower half of the table, our place in the Bundesliga is not yet secure,” said Eta via official media release.

‘I am delighted that the club has entrusted me with this challenging task. One of Union’s strengths has always been, and remains, the ability to pull together in such situations.”

Eta will begin as Union’s new head coach with immediate effect, and will be in the dugout for the club’s matchup against Wolfsburg this weekend.

 

A step into an equal future

Eta’s appointment signals a major step towards a more level playing field in the football landscape.

Furthermore, Eta joins other coaches including Sabrinna Wittmann, Hannah Dingley and Corinne Diacre who, in recent years, have blazed a trail for female coaches to step into the men’s game.

Wittmann currently manages FC Ingolstadt in Germany’s third division, and was the first female head coach in Germany’s top three divisions.

In 2023, Dingley became caretaker manager of Forest Green Rovers, and thus the first woman to lead a men’s professional team in England.

Diacre, now head coach of France’s women’s national team, managed Ligue 2’s Clerment Foot between 2014 and 2017.

 

Final thoughts

The impact therefore, is that Eta’s appointment will show future generations of aspiring female coaches that men’s football is an equally viable and possible pathway as the women’s game.

The time is now to level the playing field.

And while it may be a short-term role, its effect on attitudes towards equality and fair opportunities in the game will hopefully resonate long after the season ends.

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