Pararoos captain Ben Roche: “Football has the ability to start important conversations”

Ben Roche has played 54 times for the Pararoos – Australia’s only national team for people with cerebral palsy – and captained the team around the world. He spoke to Soccerscene about what the Pararoos have done for him, the future of the team after the exclusion of the sport from the Paralympic Games, and how the footballing community can further embrace the squad. 

Q: How has the exclusion of 7-aside football from the Paralympic games impacted the Pararoos?

Ben Roche: For us, it almost instantly had an impact. Obviously, for the young kids pushing to want to play for the Pararoos, their attention has turned to other sports, and for Pararoos players who are in the program who had the ambition to be Paralympians have chosen other paths, which means you can lose key players and things like that. We’ve had to work hard to grow the game and we are probably in a stronger position than we’ve ever been in, in ensuring that we qualify for the World Cup.


Q: Funding has been an issue for the Pararoos, where does most of it come from?

Ben Roche: We don’t actually receive government funding anymore, we used to get a little bit from the Australian Sports Commission, which was cut in 2015 because of their winning edge policy, which means if they don’t think you’ll win a medal funding will be cut or limited. Since then we have survived off donations through the Australian Sports Foundation. With the work of Football Australia, they set a fundraising page and we try to raise $200,000 plus each year to go towards getting a team to a tournament, a couple of camps, and hopefully a national championship to identify the next generation. Unfortunately, there isn’t really any sustainability for us, we are always pushing to raise those funds and take the program to the next level. 

Q: It is a pretty horrific way to fund Paralympic sport, isn’t it?

Ben Roche: Yeah, it came to light this week that the Paralympians don’t get any funding if they win a medal, like the Olympians who win do. The Paralympians don’t get anything for doing the exact same amount of work if not more, and that isn’t the way it should be.

Q: What brought about the change in funding?

Ben Roche: The Australian Sports Commission at the time, they have to allocate across sports, and they probably saw that the sports might be better allocated to individual sports which they thought could secure more medals, whether that is athletics or swimming, I don’t know. For me I am a big believer in football being the game played around the world, and cerebral palsy is the most common physical disability for children in Australia. For me that is perfect, you’ve got the world game and the most common physical disability, what a perfect format. We’ve worked really hard to get that message out there and show what the power of football can do. It doesn’t matter whether it’s coming from poverty, or having a disability, or having a different background, football has the ability to start important conversations. For us that is where our messaging comes into it, our goal is to create inclusive opportunities for people across the country. Not just for cerebral palsy and things like that, we want to lead the way for inclusive football in all versions of the game. 

Q: How Important has football been to you?

Ben Roche: It has shaped everything I’ve done. I joined the Pararoos when I was 12 years old, and it has taken me around the world. It’s been really eye-opening in terms of that, but it has also put me in front of role models with cerebral palsy and other disabilities who have successful careers, families, social lives, and all those kinds of things. Being able to see that at a young age really shaped who am I today, and gave me the confidence to go and do the things I’m doing. I love football so much that I’ve been working in it, I was working for Football Australia as a team manager because I wanted to be in and around football, and it’s something I am extremely passionate about.

Ben at his first tournament with the Pararoos in Argentina.

Q: How important is it to have visible role models like these growing up?

Ben Roche: It’s massive, for me it was meeting those role models that shaped me. I launched a few programs across the country for people with disabilities, and the conversations I get to have with kids, and the conversations I get to have with the parents as well, the amount the community means to them is huge. For me to see someone who has faced similar challenges doing great things is the best thing I could have come across. By us having a successful Pararoos program we can hopefully empower and not only support these young kids that may want to play football but support them in their careers and everyday lives.

Q: Could the wider football community better embrace the Pararoos? 

Ben Roche: I don’t blame them for not doing so, we weren’t really a common name and still aren’t among the football community, which has been a big push for us to put emphasis through social media and get our messaging out there, to include us in conversation along with the Socceroos and Matildas. I hope that when people do get to see it, it’s something they can get behind. The game is quite fast-paced, it can be high scoring, really physical and we don’t hold back. I’d love to see the Australian football community embrace it more – and I’m not saying they don’t – but the more we can get them behind us the bigger reach we can have.

Q: What is the future of the Pararoos program in Australia?

Ben Roche: COVID has made the last couple of years tricky, just in terms of being able to fundraise for the program. For us we are really interested in taking it to the next level, to not only further develop the men’s program but a women’s program too, which more information will come out for in the next couple of months. We are looking to really create more opportunities throughout Australia, not only have our state teams which are filtering into nationals but also launching academies and programs that will feed into inclusive opportunities. On top of that hopefully we can keep having important conversations around disability.

If you want to help support the Pararoos you can donate through their website.

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How Sunbury United Is Defying the Odds to Keep Grassroots Football Alive

Sunbury United stands as a cornerstone of the local community in Melbourne’s outer northwest. But for all the hard work given by local families and volunteers, the lack of funding continues to prohibit a level of growth which matches both ambition and potential.

 

Consolidating growth across the club

Soccerscene recently spoke to Club President, Sherridan Long, about the club’s ambitions going forward, the family-oriented culture, and the challenges of operating at grassroots level in Australia.

“It’s gone really well in retention of players from 2025, [and] recruiting some players who have been really keen to come to the club and are really contending over just a small handful of spots,” explained Long.

“That’s been really rewarding to see the popularity of our programme and what the team is trying to develop in terms of culture and performance, to be somewhere that people want to go to.”

Furthermore, Sunbury United’s reputation in the community continues to inspire waves of prospective junior players, who are lining up for squad vacancies.

“We’ve got waitlists for almost every age group,” Long continued.

“We’ve seen a growth in interest coming into the club and girls wanting to play football, but also lots of families wanting to move to Sunbury and join our club, or move from other clubs.”

Sunbury United is ensuring that its culture and matchday atmosphere remains a safe, welcoming place for those who matter most in grassroots football: families, players and volunteers who sustain it every week.

Planning for success on and off the pitch

Despite solidifying a successful culture off the pitch, Sunbury United are refusing to slow down. From the senior men’s team to junior age groups, high-performance remains a key objective.

“Everyone is trying to win leagues – this is something we’ve been working towards for a few years,” said Long.

“Each little milestone across the year means we’re getting closer to a senior men’s promotion or championship – it’s been over ten years since a promotion or championship at the club.”

Although several years have passed since Sunbury United saw success in the form of silverware, the club’s progress in recent seasons may yet lead to a trophy in the very near future.

But reaching this goal requires not only a cohesive effort from players and coaches, but from all stakeholders and participants within the club space. To this end, Sunbury United underwent a strategic plan set-up to align their operations with the ambitions and thoughts of everyone involved.

“We undertook some survey and stakeholder analysis through our members to understand what it is they love about Sunbury United, why they participate, where they see the club going and how they can be a part of that.”

“It was nice to hear exactly what they wanted, what they thought of and what they felt by being part of United. So that shaped our strategic plan in terms of performance, community and working together as a team.”

Ultimately, it is this balance of performance, teamwork and trust in the community which can set clubs up for success. Whether at grassroots or professional level, if everyone involved operates under shared values and vision, the silverware becomes a question of when, not if.

 

Challenges of the grassroots game

As with any club or organisation in sport, progress inevitably encounters barriers, hiccups and challenges along the way. Facility access, infrastructure quality and investment are common issues not just for Sunbury, but for all in the grassroots space.

“Most places share winter and summer sports so you can only use your space a certain amount of months a year before it turns to the summer sport,” Long outlined.

“It means that there’s no space for juniors to conduct a proper pre-season, so they’re doing it at other reserves in Hume Council and not actually at our home.”

Indeed, we have seen already the lack of investment directed towards the football community. Soccerscene recently looked into The City of Hume’s current budget, which revealed a 10:1 funding imbalance between AFL and the beautiful game. For Sunbury United, and many other clubs, the impact is undeniable.

“We can’t fill the second or third women’s team because there’s no infrastructure to facilitate changing between boys and girls changing room on the flick of a dime. You’re not only balancing access between two squads and gendered safe spaces, but also junior and senior spaces,” Long explained.

“We’re limited by aspirations being within the lines and being within the physical building that we have. Investment in football infrastructure would be a game-changer.”

It’s a common theme in Australia’s grassroots landscape. Clubs with loyal supporters, interested players and a desire to develop, continue to be restricted by the boundaries of their facilities.

It is not about demand. It’s about necessity. If clubs like Sunbury United are to continue working towards player development and squad expansion, external investment is a must-have.

 

Fighting for the future

As Sunbury United continues to strengthen bonds with the surrounding community and within the club, the foundations are ready for the seasons to come. From youth teams to seniors, the club continues to emphasise connection as a fundamental principle.

“We sit under one umbrella. We’re not two separate committees or two clubs,” Long revealed, expressing the idea behind a connected senior’s and junior’s set-up.

“It’s important to the long-term sustainability and longevity of our club, not just to the performance side, that everyone’s invested and feels a part of something, and that they can be involved.”

One club, one philosophy and one family. Grassroots football will continue to throw its challenges for years to come, but Sunbury are, and will be, more united than ever.

Filopoulos: Football Must Move Beyond Campaigns to Win Fans for Good

Global marketing and advisory firm Bastion has strengthened its leadership team with the appointment of Peter Filopoulos as Managing Director, Experience. This decision brings one of Australian football’s most influential administrators into a new phase of the sports business landscape.

Filopoulos, who has held senior roles across Football Australia, Football Victoria and Perth Glory, will lead Bastion’s experiential and partnerships division, applying a football-informed lens to brand engagement.

Drawing on his time in the game, Filopoulos emphasised the importance of cohesion in building meaningful fan connections.

“For me, the biggest lesson is that fans don’t see brand, content and experience as individual silos, they experience it all as one connected ecosystem,” he said.

“At Football Australia, the work resonated most when everything was aligned; the team, the narrative, the partners and the matchday experience all working together to feel cohesive and authentic. That’s when engagement moves beyond interaction and becomes something far more meaningful.”

He added that too many organisations still treat fan engagement as short-term.

“Where a lot of organisations fall short is treating fan engagement as a campaign. It’s not, it’s an always-on system.”

Filopoulos’ move reflects a broader shift within football, where commercial growth is increasingly driven by experience-led strategy.

“At Bastion, we put experience at the centre—because it’s where the brand comes to life, where partners integrate in a way that adds real value and where fans genuinely connect,” he said.

“Our focus is on building platforms that bring fans closer to the brand… Get that right, and you’re creating something people actively want to be part of.”

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