Udinese Calcio scores big with Prestipay backing

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Serie A side Udinese Calcio announced the addition of Prestipay to the Udinese family.

Climbing aboard as a new co-sponsor for the 2022/23 season, Prestipay joins other major sponsors, such as the likes of Dacia, Macron and Bluenergy, publicly supporting the Udine, Italy-based club.

Prestipay S.p.A. is a consumer credit company within the Cassa Centrale Group.

The Cassa Centrale Group are among the leading banking groups in Italy, in terms of assets and capital solidity. Currently, it is also the leading Italian Cooperative Banking Group.

Committed to developing financial solutions that are both accessible and innovative, Prestipay prides itself on being transparent and sustainable whilst upholding an awareness-focused and responsible approach to providing for its customers.

These same values are reciprocated in the ideals and beliefs that encompass Udinese Calcio.

The new collaboration between Udinese Calcio and Prestipay is solely based on these shared values. To these organisations, this sponsorship is more than just a simple commercial relationship, it paves the way for both companies to create names for themselves at a national level. Together, the two are able to celebrate teamwork and innovation, creating strategies to master the latest trends in their specific fields.

Udinese Calcio General Manager, Franco Collavino, expressed his satisfaction when discussing the new sponsorship in a press release:

“We’re thrilled to be joining forces with Prestipay,” he said.

“We’re bringing our goals together given the several points of common in our visions as businesses, including particular focus on Italian consumers. Prestipay has established itself as a market leader that meets the needs of consumers across the country. The commitment to developing its own model while respecting the traits of managerial sustainability is part of the values that best sum up the importance that we attach to seeking out our partners. I’d like to warmly welcome Prestipay to the Udinese family.”

Prestipay General Manager, Paolo Massarutto, agreed on the importance and positive influence that this partnership brings, confirming in a statement:

“The partnership with Udinese Calcio is hugely valuable for our brand,” he explained.

“It kicks off a collaboration between two entrepreneurial businesses that stand out in their respective sectors for their success and there’s also a common strand of DNA that combines a feeling of closeness with the local area and community as well as a natural propensity to innovate and use new technology in a bid to bring concrete benefits to consumers.”

Appearing on the Udinese Calcio first-team’s playing jersey, Prestipay made their sponsorship debut during a friendly game against Lecce on Friday, December 23, 2022, at Dacia Arena.

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Victory unites with Roasting Warehouse in culture-led partnership

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The Melbourne-based anf family-owned business will join the Victory family, uniting two institutions which represent the city’s culture and identity.

A partnership with local roots

As the newest partner of Melbourne Victory, Roasting Warehouse joins forces with a vital part of the city’s sporting landscape.

The club’s Managing Director, Caroline Carnegie, outlined why the partnership bears so much value to both parties.

“We are excited to collaborate with Roasting Warehouse, a community-oriented destination for high-quality coffee, proud of its foundations in Melbourne,” said Carnegie via official media release.

“Football and coffee sit at the epicentre of Melbourne’s culture. The two go hand-in-hand, consistently at the centre of the conversation that stirs Melburnians, which is no different to the conversation sport and Melbourne Victory stir in the State.”

Indeed, this is a partnership which combines the identity, passions and culture of an entire city, therefore giving it the foundations required for long-term, mutual success.

Representing the best of Melbourne

Both Victory and Roasting Warehouse are hugely successful in their respective industries. They are institutions with community-oriented philosphies, who pride themselves on craft and quality.

“We’re incredibly proud to partner with Melbourne Victory, a club that represents the heart, passion, and ambition of Melbourne,” revealed Roasting Warehouse Head of Brand, Alexander Paraskevopoulos.

“As a Melbourne-founded, family-run business, supporting a team that means so much to the local community feels very natural for us.”

Furthermore, through their high-quality blends, Roasting Warehouse will look to prepare Victory’s players and staff for high performances on the pitch as the seasons nears completion.

But this is about far more than just fueling athletes.

This is a partnership which embodies and unites two of Melbourne’s greatest strengths and cultural markers – a connection forged from the city’s very own DNA.

 

For more information about Roasting Warehouse, click here.

Football NSW supports Female Coaches CPD as Women’s Football Surges

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Football NSW has used the platform of the AFC Women’s Asian Cup to deliver a targeted professional development workshop for female coaches, bringing together scholarship recipients for an evening of structured learning and direct engagement with elite women’s football.

Held at ACPE last month, the session was open to female coaches who received C or B Diploma scholarships through Football NSW in 2025. Coaching accreditation carries a financial cost that disproportionately affects women, who are less likely to have their development subsidised by clubs or associations operating in underfunded community football environments. Scholarship access changes that equation at the point where many women exit the pathway.

Facilitated by Football NSW Coach Development Coordinator Bronwyn Kiceec, the workshop focused on goal scoring trends from the tournament’s group stage, with coaches analysing attacking patterns and exploring how those insights could translate into their own environments. The group then attended the quarter-final between South Korea and Uzbekistan at Stadium Australia.

The structure of the evening mattered as much as its content. Female coaches in community football rarely have access to elite competition environments as a professional resource. The gap between the level at which most women coach and the level at which the game is analysed and discussed tends to reinforce itself. Placing scholarship recipients inside a major tournament, as participants rather than spectators, closes that gap in a way that a classroom session cannot.

Female coaches remain significantly underrepresented across all levels of the game in Australia. The pipeline that will change that depends not only on accreditation access but on the professional networks, peer relationships and exposure to elite environments that male coaches have historically taken for granted.

The workshop forms part of Football NSW’s ongoing commitment to developing female coaches through scholarships and structured learning opportunities.

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