Sam Kerr Football collaborates with PARK to create pathways

Alex Bagdasarian18/01/2024 6:15 am17/01/2024

Image credit: IOIO IMAGES / Shutterstock.com

A flexible football program providing health and wellbeing sessions that are the foundations of developing young players, Sam Kerr Football, has collaborated with PARK, the official clothing and ball partner for all Sam Kerr Football Schools.

The collaboration involves two heart-led brands linking together to assist on delivering Sam’s mission of making kids fall in love with the game.

PARK will supply custom designed kits crafted from plants and recycled materials not only beneficial for players, but also good for the planet, with the high quality fabrication using seaweed for the moisture absorbing properties instead of a chemical process, making it more desirable for players as well as having a softer footprint.

Both brands are a firm believer that everyone from a walks of life has a right to play and the collaboration extends beyond apparel and balls, a representation of this fundamental belief.

There will be PARK funded scholarships offered every year to allow those players who do not have the means to practice with SKF and lend a hand to develop their skills to see them excel on the field and also in life.

Sam Kerr Football Marketing Manager Jonah Vraca said via press release:

“Our partnership with PARK offers an incredible opportunity to truly change the game, together we will pave the way for kids of all ages, genders and backgrounds to fall in love with football in a safe and fun environment.

“But our impact will be larger than just what we can do at Sam Kerr Football Schools, through PARK’s ‘Pass-a-ball’ project, the impact of Sam Kerr Football will be global.”

PARK Co-founder Sam Davy added via press release:

“We are thrilled to partner with Sam Kerr Football to provide their official kit and footballs, but it’s about so much more than equipment, it’s about two impact-focused businesses joining forces to change the world through the sport we love, football.”

For more information about PARK, click here.

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Victory unites with Roasting Warehouse in culture-led partnership

Patrick Irving16/04/2026 8:55 am16/04/2026

Image credit: Melbourne Victory

The Melbourne-based anf family-owned business will join the Victory family, uniting two institutions which represent the city’s culture and identity.

A partnership with local roots

As the newest partner of Melbourne Victory, Roasting Warehouse joins forces with a vital part of the city’s sporting landscape.

The club’s Managing Director, Caroline Carnegie, outlined why the partnership bears so much value to both parties.

“We are excited to collaborate with Roasting Warehouse, a community-oriented destination for high-quality coffee, proud of its foundations in Melbourne,” said Carnegie via official media release.

“Football and coffee sit at the epicentre of Melbourne’s culture. The two go hand-in-hand, consistently at the centre of the conversation that stirs Melburnians, which is no different to the conversation sport and Melbourne Victory stir in the State.”

Indeed, this is a partnership which combines the identity, passions and culture of an entire city, therefore giving it the foundations required for long-term, mutual success.

Representing the best of Melbourne

Both Victory and Roasting Warehouse are hugely successful in their respective industries. They are institutions with community-oriented philosphies, who pride themselves on craft and quality.

“We’re incredibly proud to partner with Melbourne Victory, a club that represents the heart, passion, and ambition of Melbourne,” revealed Roasting Warehouse Head of Brand, Alexander Paraskevopoulos.

“As a Melbourne-founded, family-run business, supporting a team that means so much to the local community feels very natural for us.”

Furthermore, through their high-quality blends, Roasting Warehouse will look to prepare Victory’s players and staff for high performances on the pitch as the seasons nears completion.

But this is about far more than just fueling athletes.

This is a partnership which embodies and unites two of Melbourne’s greatest strengths and cultural markers – a connection forged from the city’s very own DNA.

For more information about Roasting Warehouse, click here.

Marie-Louise Eta makes history as new Union Berlin head coach

Patrick Irving15/04/2026 6:05 am14/04/2026

Image credit: FC Union Berlin

In an historic appointment, Eta will take over as head coach of Union Berlin until the end of the season.

History in the making

Previously the first female assistant coach in Bundesliga history with Union Berlin, Eta will now take the reigns of the men’s first team on an interim basis.

Currently, the club sit in 11th place in the Bundesliga table, but with only two wins so far in 2026, relegation appears an all-too-real prospect, and one which the club is desperate to avoid.

“Given the points gap in the lower half of the table, our place in the Bundesliga is not yet secure,” said Eta via official media release.

‘I am delighted that the club has entrusted me with this challenging task. One of Union’s strengths has always been, and remains, the ability to pull together in such situations.”

Eta will begin as Union’s new head coach with immediate effect, and will be in the dugout for the club’s matchup against Wolfsburg this weekend.

A step into an equal future

Eta’s appointment signals a major step towards a more level playing field in the football landscape.

Furthermore, Eta joins other coaches including Sabrinna Wittmann, Hannah Dingley and Corinne Diacre who, in recent years, have blazed a trail for female coaches to step into the men’s game.

Wittmann currently manages FC Ingolstadt in Germany’s third division, and was the first female head coach in Germany’s top three divisions.

In 2023, Dingley became caretaker manager of Forest Green Rovers, and thus the first woman to lead a men’s professional team in England.

Diacre, now head coach of France’s women’s national team, managed Ligue 2’s Clerment Foot between 2014 and 2017.

Final thoughts

The impact therefore, is that Eta’s appointment will show future generations of aspiring female coaches that men’s football is an equally viable and possible pathway as the women’s game.

The time is now to level the playing field.

And while it may be a short-term role, its effect on attitudes towards equality and fair opportunities in the game will hopefully resonate long after the season ends.