Phil Brown appointed as Football St George General Manager

Avatar

Football St George has announced that former Capital Football CEO Phil Brown has been appointed as the new General Manager of the Association.

Having been in charge of the Australian Capital Territory’s representative football association for nearly six years, Phil is an extremely accomplished football administrator who is equipped to lead and harness the many strengths and vitality of the St George Association’s Member Clubs, players, coaches, and volunteers.

Brown will commence his role as General Manager in January 2022 and the Football St George Board are excited to welcome him on board. They are regarded as one of Australia’s most iconic grassroots football associations.

“Grassroots football has always, and continues to be, a fundamental part of my personal and professional life,” Brown said.

“I look forward to joining Football St George in January 2022 and hope to share the experience and knowledge I have developed through my time with the Asian Football Confederation, Football Australia, Football NSW and Capital Football to continue the great work done by the Association, Clubs, and Referees Branch to provide opportunity for all people to play football.

“I appreciate the trust the Football St George Board has placed in me and will do my utmost to support and grow football in the region.”

FSG Chairperson and Executive Director Irene Hatzipetros was delighted with the Association’s new acquisition.

“FSG are extremely fortunate to be able to secure the services of Phil as our new General Manager,” she said.

“Phil is a proven and highly respected leader with a complete grasp of all levels of football be it local grassroots, junior development, women expansion and elite NPL relationships.

“Importantly he will be actively involved in increasing participation at all levels, gain access to more and improved facilities for our growing needs and foster greater community engagement for our Association.

“The FSG Board look forward to 2022 with much excitement and working closely with Phil, the Football St George team, and our Member Clubs to deliver a fantastic and enjoyable season to the entire St George football community.”

Previous ArticleNext Article

Victory unites with Roasting Warehouse in culture-led partnership

Avatar
Image credit: Melbourne Victory

The Melbourne-based anf family-owned business will join the Victory family, uniting two institutions which represent the city’s culture and identity.

A partnership with local roots

As the newest partner of Melbourne Victory, Roasting Warehouse joins forces with a vital part of the city’s sporting landscape.

The club’s Managing Director, Caroline Carnegie, outlined why the partnership bears so much value to both parties.

“We are excited to collaborate with Roasting Warehouse, a community-oriented destination for high-quality coffee, proud of its foundations in Melbourne,” said Carnegie via official media release.

“Football and coffee sit at the epicentre of Melbourne’s culture. The two go hand-in-hand, consistently at the centre of the conversation that stirs Melburnians, which is no different to the conversation sport and Melbourne Victory stir in the State.”

Indeed, this is a partnership which combines the identity, passions and culture of an entire city, therefore giving it the foundations required for long-term, mutual success.

Representing the best of Melbourne

Both Victory and Roasting Warehouse are hugely successful in their respective industries. They are institutions with community-oriented philosphies, who pride themselves on craft and quality.

“We’re incredibly proud to partner with Melbourne Victory, a club that represents the heart, passion, and ambition of Melbourne,” revealed Roasting Warehouse Head of Brand, Alexander Paraskevopoulos.

“As a Melbourne-founded, family-run business, supporting a team that means so much to the local community feels very natural for us.”

Furthermore, through their high-quality blends, Roasting Warehouse will look to prepare Victory’s players and staff for high performances on the pitch as the seasons nears completion.

But this is about far more than just fueling athletes.

This is a partnership which embodies and unites two of Melbourne’s greatest strengths and cultural markers – a connection forged from the city’s very own DNA.

 

For more information about Roasting Warehouse, click here.

Football NSW supports Female Coaches CPD as Women’s Football Surges

Avatar
Image Credit: Shutterstock

Football NSW has used the platform of the AFC Women’s Asian Cup to deliver a targeted professional development workshop for female coaches, bringing together scholarship recipients for an evening of structured learning and direct engagement with elite women’s football.

Held at ACPE last month, the session was open to female coaches who received C or B Diploma scholarships through Football NSW in 2025. Coaching accreditation carries a financial cost that disproportionately affects women, who are less likely to have their development subsidised by clubs or associations operating in underfunded community football environments. Scholarship access changes that equation at the point where many women exit the pathway.

Facilitated by Football NSW Coach Development Coordinator Bronwyn Kiceec, the workshop focused on goal scoring trends from the tournament’s group stage, with coaches analysing attacking patterns and exploring how those insights could translate into their own environments. The group then attended the quarter-final between South Korea and Uzbekistan at Stadium Australia.

The structure of the evening mattered as much as its content. Female coaches in community football rarely have access to elite competition environments as a professional resource. The gap between the level at which most women coach and the level at which the game is analysed and discussed tends to reinforce itself. Placing scholarship recipients inside a major tournament, as participants rather than spectators, closes that gap in a way that a classroom session cannot.

Female coaches remain significantly underrepresented across all levels of the game in Australia. The pipeline that will change that depends not only on accreditation access but on the professional networks, peer relationships and exposure to elite environments that male coaches have historically taken for granted.

The workshop forms part of Football NSW’s ongoing commitment to developing female coaches through scholarships and structured learning opportunities.

Most Popular Topics

Editor Picks

Send this to a friend