Football Australia and LEGO launch ‘OUR GAME Unstoppable’

Launched to mark the International Day of the Girl and aligned with its theme, “Girls’ vision for the future,” the five-part “Talia takes on… Play Unstoppable Mentorship” series expands on LEGO’s “PLAY UNSTOPPABLE” campaign, highlighting the endless opportunities for girls when they can play freely.

This digital series, created by the award-winning production company Visual Domain, highlights opportunities for girls in Australian football, narrated through the voice and perspective of 15-year-old Talia Younis, a midfielder for the CommBank Junior Matildas and Western Sydney Wanderers FC.

Released over 15 days, each episode follows Talia as she engages with and receives mentorship from women in various roles within football, including:

  • Administration – featuring Alyssar Narey, the only female CEO in the A-Leagues.
  • Medical – with insight from CommBank Junior Matildas’ physiotherapist, Dr. Stella Veith.
  • Media – in partnership with sports and lifestyle photographer Kelsey Zafiridis.
  • Coaching – alongside Zainab Jaber, head coach for community girls’ football.
  • Refereeing – mentored by Football NSW community referee Chloe Gray.

Each mentor shares her personal journey, offering Talia and the audience a deeper understanding of her career path and unique role within the game.

Girls are given the resources to begin their own football journey through online materials available on the OUR GAME website and social media, along with the chance for schools to host visits from the OUR GAME mentors for in-school sessions.

Talia Younis shared that the Play Unstoppable Mentorship provided valuable insight into the work of thousands of women who contribute to football each week, while also exploring her own journey beyond the field.

“As a player, you don’t always get the chance to see first-hand the incredible work so many people do that allows us to play the game we love,” she said via press release.

“Alyssar, Stella, Kelsey, Zainab and Chloe have shown me that there are so many more ways that I can be part of football beyond the pitch.

“From my experience during this Play Unstoppable Mentorship, I want girls to know that anything is possible for us in football. That we can be whatever we want to be with so many strong women leading the way as they make football better every day for girls like me.”

Although the number of women and girls playing football in Australia increased by 20% over the past year, women continue to lag behind in off-field roles within the sports industry, both in Australia and worldwide.

Justine McKenny, Senior Director and Head of Marketing for LEGO Australia and NZ, stated that highlighting these off-field roles is essential for empowering girls and expanding their vision for the future.

“The LEGO Group has been dedicated to inspiring and developing the builders of tomorrow through play for over 90 years and we know that the skills developed through LEGO play are equally relevant to all children,” she said via press release.

“We’re excited to partner with Football Australia to help champion and stand up for girls’ creativity. Through the new OUR GAME content series, we hope to inspire and empower girls to explore the transformative impact of their creativity both on and off field.”

It will be widely promoted through digital channels and PR, utilising the strength of the women’s sports fanbase. The series will be available on Football Australia’s Facebook, Instagram, YouTube, and X accounts, with the first episode launching on October 11 and the final episode airing on October 25, 2024.

Previous ArticleNext Article

Tasmania’s State Budget Commits $350,000 to Football Facility Planning as $80 million Home of Football Moves Closer to Reality

The Tasmanian State Government has committed $350,000 in seed funding for the next stage of planning for Football Tasmania‘s proposed Home of Football, moving the state’s most significant football infrastructure project closer to construction and signalling political recognition that demand for rectangular facilities in Tasmania has outgrown what currently exists.

The funding, confirmed in the 2026-27 State Budget handed down last week, sits within an almost $200 million investment in sport and recreation across the budget and forward estimates: a package the government describes as designed to improve access and participation for Tasmanians of all ages. The football allocation is listed alongside a $25 million community sporting infrastructure commitment at Kingborough, $12.5 million for new multipurpose indoor sporting courts at New Town Bay, and $8 million for the Domain Tennis Centre redevelopment.

Football Tasmania CEO Tony Pignata OAM welcomed the commitment as an acknowledgement of the structural gap between participation numbers and available infrastructure, particularly in the state’s south.

“The State Government’s delivery on this commitment shows us that they understand that demand outstrips supply for rectangular facilities in the state,” Pignata said. “If we are to continue to grow and develop future Matildas and Socceroos, we need to invest in the infrastructure our game so desperately needs.”

The proposed $80 million facility would include six full-sized pitches, three synthetic and three turf, alongside four five-a-side pitches, modern changerooms for both men and women, and dedicated training facilities. The design is intended to serve every level of the game simultaneously, from grassroots junior competitions through to national-level tournaments.

From grassroots to A-League ambitions

Football Tasmania has framed the facility’s purpose across a deliberately wide range of uses. At the community end, it would provide a permanent home for junior games and regional tournaments that currently compete for limited rectangular ground availability across the state. At the elite end, it would create the capacity to host national competitions including the Emerging Matildas and Emerging Socceroos Championships, flagship state competitions such as the Statewide Cup finals, and potentially, in time, an A-League team.

That last ambition is the most significant and the most distant. Pignata was measured but direct in raising it, situating a Tasmanian A-League club alongside the NBL’s Jackjumpers, the WNBL’s Jewels and the AFL’s Devils as part of the state’s emerging identity as a home for national sporting competition.

“One day down the track, we anticipate this would become home to our very own A-League team, so that we take our rightful place in the nation’s elite competition,” he said.

The pathway from planning funding to A-League admission is long and would require sustained political and commercial support well beyond the current commitment. But the logic is consistent with how football infrastructure investment has worked elsewhere in Australia. The facility comes first, and the competitive pathway follows. Without a purpose-built ground that meets the standards required for elite competition, the conversation about an A-League team cannot begin in earnest.

The equity dimension

The inclusion of modern women’s and men’s changerooms in the facility’s design carries more weight than it might appear. Community and semi-professional football facilities across Australia have historically been built to male standards, with women’s changerooms added as afterthoughts or not included at all. That inadequacy has been consistently identified as a barrier to female participation and to the hosting of women’s competitions at venues that cannot accommodate them properly.

A purpose-built facility that treats women’s infrastructure as a design requirement rather than a retrofit positions the Home of Football to serve the growth of women’s football in Tasmania in a way that existing facilities cannot. The state recorded 41,395 registered football participants in 2025, a number that has been growing and that the current rectangular facility stock was not built to support at this scale.

Additionally, the government’s Ticket to Play program, which provides eligible children with two vouchers worth up to $100 each for sporting participation, and the Ticket to Wellbeing program offering $100 vouchers to eligible seniors, represent indirect but meaningful support for football participation across the state’s communities.

Pignata also acknowledged outgoing Football Tasmania President Bob Gordon, who he said had dedicated almost a decade to the organisation and had been instrumental in lobbying for this and other facilities across the state.

The $350,000 planning commitment is a beginning. The $80 million facility it is intended to progress remains subject to further government investment and development approval.

FCA to Host Exclusive Two-Part Goalscoring Workshop Series with Dr Ron Smith

One of Australian football’s most respected coaching minds shares decades of research ahead of the FIFA Men’s World Cup.

Football Coaches Australia (FCA) has announced an exclusive two-part coach education series featuring renowned coach educator and football analyst Dr Ron Smith, offering coaches a rare opportunity to explore the evolving science of goalscoring through the lens of one of Australia’s most influential football thinkers.

The online workshops, scheduled for June 1 and June 8, will examine the historical development, modern trends and future direction of goalscoring in football, drawing on extensive research that formed the foundation of Dr Smith’s doctoral studies.

For FCA, the sessions represent the culmination of more than a year of planning and provide a timely opportunity for coaches to deepen their understanding of attacking play ahead of the FIFA Men’s World Cup.

“Ron’s work on goalscoring has been years in the making and continues to evolve,” FCA President Ian Greener said.

“We felt there was no better time to bring this knowledge to the coaching community than in the lead-up to the World Cup, when coaches around the world will be analysing the game’s best teams and players.”

Across the two sessions, Dr Smith will present findings from his extensive research into goalscoring patterns and trends, examining how the game has changed over time and what coaches can learn from football’s biggest tournaments.

Topics covered throughout the series will include:

  • Historical analysis of goalscoring trends
  • How goalscoring has evolved in the modern game
  • Key patterns identified through Dr Smith’s research
  • Scoring trends across the last six FIFA Men’s World Cups
  • Comparisons between men’s and women’s World Cup tournaments
  • The role of pressing, transition moments and direct play in creating goals
  • Practical coaching implications for improving attacking performance

The two-part structure has been intentionally designed to build upon itself. Session One will focus on the evidence, data and research underpinning Dr Smith’s findings, while Session Two will explore the practical applications and coaching interventions that can emerge from that analysis.

Football Australia has accredited both workshops with one Continuing Professional Development (CPD) hour each, allowing coaches to earn two CPD hours by attending both sessions.

Dr Smith’s coaching and coach education credentials span decades. He has worked extensively with Football Australia, the Australian Institute of Sport and the Socceroos, while also holding coaching roles internationally in Iceland and Malaysia, as well as within the A-League.

His contributions to coach development have helped shape generations of Australian coaches, making this series a valuable opportunity for coaches across all levels of the game.

Event Details

History and Future of Goalscoring – Session One
Date: Monday, June 1, 2026
Time: 7:30pm AEST
Format: Online
CPD: 1 Football Australia-accredited CPD hour

Following the completion of the FIFA Men’s World Cup, FCA is also planning a special panel discussion featuring leading Australian and international coaching voices to analyse the key tactical developments, trends and lessons emerging from the tournament.

Further details regarding that event are expected to be released later this year.

FCA members can attend the workshops free of charge, while guest registrations are available through Eventbrite.

Most Popular Topics

Editor Picks

Send this to a friend