Sportec Solutions the new officiating provider of Bundesliga

Liam Watson

Sportec Solutions, the sports technology joint venture between Deltatre and DFL, has announced it has assumed the majority shareholding of Vieww – a leading provider of goal-line technology (GLT) and video assistant referee (VAR) solutions. 

As a result, it has been confirmed that Sportec Solutions has become the new officiating technology partner for the Bundesliga and Bundesliga 2. 

Sportec Solutions will utilise Vieww technology in a deal that will run for an initial five years, beginning next season (2022/23), to encompass all Bundesliga and Bundesliga 2 games including relegation play-offs and Super Cup fixtures, as well as DFB competition matches. 

Vieww is a FIFA-inspected provider of goal-line technology and video assistant referee access, supplying next-generation officiating systems for football and other major sport federations. 

It utilises advanced smart camera technology, which is continuously synchronised to a microsecond. In addition to fully automatic goal detection, all cameras provide 200 HD images per second for analysis and verification of critical goal area scenes. 

The majority acquisition will allow global sports federations to benefit from continued investment into, and development of, a cutting-edge and comprehensive video officiating system, as well as future integration between Vieww’s officiating services and camera technology, and Sportec Solutions’ advanced data capture and analysis ecosystem. 

In addition, Sportec Solutions and Vieww will tap into Deltatre’s market-leading fan engagement and technological expertise, and work in partnership to expand its products with a focus on developing innovative, engaging solutions around officiating, and future-proofing leagues’ owned data and video ecosystems. 

Andrea Marini, CEO, Deltatre: “This agreement is testament to the growth and development of Sportec Solutions and underlines the ambition we have for the company. 

“We know there is an incredible pace of development in this space, which is why we’re delighted to be working with a forward-thinking and talented team at Vieww. We believe we’re bringing together best-in-class data provision and a leading officiating system. We are looking forward to the next Bundesliga season, where we’ll see this capability in action.” 

Hendrik Weber, MD, Sportec Solutions AG: “We are delighted to integrate Vieww’s expert team and market-leading technology into the Sportec Solutions organisation. The opportunities afforded by a fully integrated data and officiating ecosystem, coupled with Deltatre’s fan engagement expertise, represent a significant and exciting evolution in our proposition for leagues and federations.” 

Florian Götte, MD, DFB Schiri GmbH: “We believe this is the beginning of an exciting partnership. We focus on providing a reliable referee assistance technology, that is based on our needs for refereeing in professional football. Besides that, we want to develop existing technologies and innovative solutions to further improve refereeing on and off the pitch. We are looking forward to our partnership with Sportec Solutions.” 

Founded in 2016 and based in Munich, Germany, Sportec Solutions is a joint venture between global sports and entertainment technology provider, Deltatre, and Deutsche Fußball Liga (DFL). Sportec Solutions offers advanced gathering, storage, analysis and distribution of detailed, live match data to clubs, licensees, partners, and clients. 

In November 2020, Deltatre acquired majority shareholding of Sportec Solutions. As part of that agreement, its offering, which is concentrated in Germany, became available to the international market. To learn more about Sportec Solutions and Vieww, please click here

About Sportec Solutions 

As a joint venture between Deltatre and DFL Group, headquartered in Munich, Sportec Solutions develops next-gen solutions in the fields of match data and sports technology. It delivers products and solutions that enable international sports properties to truly maximise the potential of their owned data ecosystems. Sportec Solutions offers the most advanced gathering, storage, analysis, distribution, and analytics of live match data to clubs, licensees, partners, and clients. It also collaborates with renowned companies and scientific institutions to enhance its product development through expanded data processing. 

About Vieww 

Vieww specialises in the development, installation and operation of camera-based systems for digital real-time image processing in the professional sports sector. This includes FIFA licensed goal line technology as well as a complex video referee assistance system (VAR) with virtual offside line (VOL). Vieww develops innovative software technology solutions with the highest standards of reliability, speed and flexibility for real-time support in sports. 

The Engelhardt Family and Elsässer & Rolfes will stay minority shareholders in Vieww. Through this construction the former player Simon Rolfes owns indirectly a minority equity in Vieww of less than 1/8. He has not, and will not, hold an operational role within the company. He has signed a contract confirming this. This matter had been externally audited by an independent company and is contractually secured as requested and approved by DFL. 

About Deltatre 

Deltatre is the global leader in fan-first video experiences. Named in Fast Company’s prestigious annual list of the ‘World’s Most Innovative Companies for 2020’, Deltatre’s market-leading product and services portfolio has helped redefine the way the world consumes sport, media and entertainment by offering specialist innovations in over-the-top streaming, websites and apps, graphics, data, officiating systems, user experience, and product design. Over its 35-year history, the company has grown to employ more than 1,000 staff who are globally distributed across its hubs in 19 key cities. 

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Alibaba Group allies with UEFA and UC3 as new strategic partner

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Image credit: Vitalii Vitleo / Shutterstock.com

Alibaba Group will become the global AI, Cloud Computing and E-Commerce Partner for the UEFA Euro 2028 tournament and UEFA men’s club competitions from 2027-2033.

 

Uniting two global giants

The partnership will see Alibaba position itself as a strategic partner for UEFA and UC3 at both club and international level.

As one of the world’s leading tech and e-commerce companies, Alibaba will team up with European football’s governing body to deliver exciting new ways of bringing fans closer to the game through innovate technologies.

“We are delighted to welcome Alibaba as a global partner for UEFA EURO 2028 and as a future partner of our men’s club competitions,” expressed UEFA President Aleksander Čeferin via media release.

“Together we can bring fans closer to the game in new and meaningful ways – making our competitions feel even more captivating, engaging and accessible, while preserving the traditions, emotions and spirit that define European football.”

Furthermore, Chairman of Alibaba Group, Joe Tsai, outlined how the company will pursue a shared vision with UEFA to unite fans from all over Europe and the entire world.

“We believe that football is a shared language around the world, and the unifying power of the game at all levels for all fans is the mission that brings Alibaba and UEFA together,” said Tsai via media release.

 

Where innovation meets tradition

Indeed, this is a partnership which is unique in its potential impact.

On one side is a global tech giant, capable of leveraging innovative e-commerce platforms and AI expertise. On the other, a governing body which oversees some of the most popular football competitions in the world.

It is an alliance which embodies the current and future state of the football landscape, which includes innovation and technology at the heart of its operations.

Tech platforms of the future, aligning with a sport of deep-rooted history and tradition.

We saw recently another partnership of a similar nature. Arsenal FC – one of the founding Premier League clubs and recent champions – announced a collaboration with Meta to create new ways of uniting fans beyond the 90 minutes on the pitch.

So, now that Alibaba Group, UEFA and UC3 will embark on their own collaboration in the coming years, fans of European football will see this tech-sport revolution up close as they continue to engage with – and enjoy – the sport they love.

Football West’s Female Football Week draws record engagement from Metropolitan Perth to Remote Kunurra

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Image Credit: Football West

Football West has wrapped up its 2026 Female Football Week with activations spanning metropolitan Perth, regional Western Australia and national online platforms, as participation data from the state’s most remote football association underlined the scale of demand for women’s and girls’ football beyond the city.

Kununurra Soccer Association, situated in the East Kimberley more than 3,000 kilometres from Perth, recorded 47 new female registrations aged 7 to 12 across the first two terms of 2026 through Football West’s Junior Girls United program, representing a 30 percent increase in female membership that coaches Hannah Grominsky and Evie Marchetti described as overwhelming.

“The support from the community has been simply awesome,” Grominsky said. “We’re up to nearly 50 registered girls now. The majority of them have never played before or aren’t part of our association, so it’s great to give them a positive football experience in a comfortable environment.”

The program, supported by the Federal Government’s Play Our Way grant, now runs every Wednesday and has extended football activity into the cooler months of the Kimberley calendar, a season when the association would not traditionally operate. The result is a cohort of players new to the game, in a region where access to organised sport has historically been constrained by geography, infrastructure and seasonality.

Recognition across the state

Back in Perth, Female Football Week’s centrepiece event was the Women in Football Celebrate You Breakfast at the Sam Kerr Football Centre, featuring two panel discussions covering officiating pathways, coaching development and advocacy for women in football.

Subiaco AFC NPL Women’s head coach Christine Coppin, who is one of few women coaching at her level in the region, said events like the breakfast were critical to making the pathway visible for others.

“I’d love to see more women coaches putting their hat in the ring, both at junior and senior levels, realising that there’s more to football than just playing,” Coppin said. “They can stay involved in the sport as they get older in different ways.”

A regional Women in Football Breakfast in Albany drew more than 30 attendees, while a Girls Day Out event in the same city attracted more than 50 participants aged 6 to 16 for a come-and-try introduction to the game, extending the week’s reach into the Great Southern and reinforcing Football West’s stated commitment to building women’s football outside metropolitan areas.

Recognising those who make it happen

The week’s awards, nominated by the WA public, recognised five individuals whose contributions to female football across the state were judged most significant over the past year. Cassandra Paxman of Albany Rovers FC was named Coach of the Year, Georgia Whitelaw of Great Southern JSA and Albany JSA took Referee of the Year, Karen Harris of Carramar Shamrock Rovers FC was named Volunteer of the Year, Georgia Aiesi of Mandurah City FC received the Player of the Year award, and Melissa Spillman of Football Futures Foundations was named Community Champion of the Year— a recognition she also received at the national level.

Football West Female Football and Advocacy Manager Sarah Carroll said the week had reinforced both the momentum and the responsibility facing the sport.

“Female Football Week continues to showcase the incredible passion and growing appetite for the women’s game,” Carroll said. “It’s a reminder of how important it is that we keep working together to drive the game forward.”

The contrast between a packed breakfast at the Sam Kerr Football Centre and a Wednesday afternoon program in Kununurra working around wet season schedules captures something essential about where women’s football in Western Australia actually lives. The growth is real, and it is happening in places the cameras do not always reach.

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